VitBS-course-BBA (Hons) with Specialization - Chennai, UG
The business administration program in collaboration with Rochester Institute of Technology (RIT), USA is designed exclusively to give a transformational change in the young minds aspiring for great success in their career. Whether it is a simple make or buy decision in a manufacturing industry or a complex decision in a data licensing business, we need managerial skills. Our business administration degree imparts the most in-demand skills for managers’ viz., critical thinking, creating effective teams, navigating team diversity, developing skills for technological acumen and all other skills to bring out a good leader with positive social influence. With an emphasis to shift towards a digital workplace, students need to be more dynamic and creative in their decision making skills. The program is uniquely crafted to deliver more thrust on creative problem-solving skills, analytical thinking, effective communication and emotional intelligence to remain flexible and focused in a changing world.
Degree Options
Bachelor of Business Administration Honours degree with specialization (4 Year program)*
Available specializations:
- General Management
- Digital Marketing & Communications Strategy
- Business Analytics & AI
* Optional exit at 3 rd year-BBA with Specialization
* Students can choose the specialization after one year
(Optional)
Option 1: Accelerated/Integrated MBA/MS program from the prestigious RIT, USA
- After the 5th semester, interested students may apply for a 1-year STEM-designated MBA/MS at RIT, USA.
- Contingent admission as per RIT norms, granting access to RIT-recognized master's level courses offered by VITBS Chennai.
- Benefit from a fee waiver for either 9 or 12 credits, plus special scholarships. .
- GMAT/GRE requirements are waived
- Students go to RIT after completing 4 years of study at VIT – Receive an Undergraduate degree from VIT and a Graduate degree from RIT
Option 2: 2+2 BS Degree program from RIT, USA
- 2 years at VIT and 2 Years at RIT, USA
- Get a BS degree in Management from RIT USA
- Innovative, student-led, challenge-based curriculum benchmarked against US universities and co-crafted with top global B-Schools in sync with emerging industry requirements.
- Real-world problem-solving as an essential learning philosophy to foster innovation and entrepreneurship among the cohort.
- Global Immersion Program to sensitize students about global business culture
- Environmental, Social, and Governance (ESG) embedded courses and projects.
- Gain up to 6 months of cooperative internships for a holistic learning experience.
- Adjunct professors from top International Universities
- Leveraging the techno-education infrastructure of VIT Chennai campus
- Multicultural and vibrant campus ecosystem
- Opportunities to launch and scale up student-led startups
After successful attainment of the degree, graduates can either opt for higher education from top business schools or seek employment in different sectors. Our BBA students are well-positioned for success in the dynamic world of business, with a wide array of opportunities awaiting them in various sectors. As they embark on their journey, they can look forward to promising placements with prominent IT consulting firms, where they will apply their business acumen and problemsolving skills to tackle complex challenges
For those with a passion for data and analytics, there are opportunities in data analytics firmswhere they will harness the power of data to drive informed decision-making. In the ever-evolving world of digital marketing, our students will find themselves in high demand,workingwith startups that are shaping the digital landscape.
With our comprehensive BBA program, they are well-prepared to excel in these diverse sectors, making a significant impact and shaping their own successful career paths. Banks and financial institutions are also eager to welcome our graduates, as they bring a unique blend of business knowledge and critical thinking to the finance industry.
Furthermore, students can explore exciting career prospects in the fast-moving consumer goods (FMCG) sector, contributing their expertise to well-known brands. In the realm of FinTech, our graduates will be at the forefront of innovation, revolutionizing financial services with their fresh perspectives and skills
Some of our alumni have chosen to pursue Masters in globally reputed institutions like National University of Singapore, University of South Wales, The University of Manchester, University Canada West etc.