CONFERENCE THEME: SERVICES MANAGEMENT

Service Sector has turned to be a great money spinner in the recent years compared to the core manufacturing sectors, though one cannot belittle core sectors without which service does not exist. The support, service sector is rendering to the core sectors, not only of manufacturing, but also of agriculture, etc. cannot be wished away at this juncture. Hence we at VIT Business School, have anchored ourselves to Services Management, appropriately so. It is our vision to embrace all disciplines or areas or functions of management in Service Sector. Hence the conference theme to probe the best and next practices of Services Management will definitely add value to professionals at all walks of life, ranging from Education to ITES. The Conference aims to cover a few of the following broad thematic spectrum. Some issues are

• I. In a fast growing service sector with demanding and knowledgeable customers and complex technologies, how do we attract, grow, utilize and retain talent?


• II. How do we ensure high services orientations in a large and fast growing services organization?
  
  
• III. In capital-intensive service organizations, where technology becomes obsolete very soon and where the services have to be affordable, how do we fund?
  
  
• IV. How do we best market high value services? To what extent can we draw on lessons learned from the marketing of tangible products for the marketing of services ?