Riviera is all about the
people who make it happen. Riviera being an annual event, a cordial
relationship with all our sponsors is of utmost importance to us. This
requires us to ensure that our sponsors are the most important agents
for our own publicity.
Amongst the innumerable reasons that one might provide to sponsor
Riviera, the most obvious and attractive is the huge congregation of
people who come to witness this gigantic undertaking. The total footfall
of 15,000 is truly flabbergasting.
VIT University has over 550 in house Chinese nationals apart from the
200 other foreign nationals including those from Europe, Africa and
America. This offers the sponsors a wide range of opportunities,
assuring high recall value not only in the national but also in the
global market.
In the past, some of the most recognizable names in the Indian market
have spotted the eonian possibilities that Riviera has to offer and have
taken the crucial step of venturing into a partnership with us.
These include giants like Airtel, The Hindu, Coca-Cola, and various
other multi-national organizations like CTS, IBM, Lenovo, Oracle.
Publicity mediums include an exclusive stall, Radio advertisements, the
Riviera website, Riviera T-shirt and Souvenirs, and other promotional
material like posters, banners, and invitations.
The Pro Shows at Riviera have always been a strong crowd puller. Artists
of national acclaim as well as those with an international fan following
have performed at Riviera over the years, Shankar Mahadevan, Hariharan,
Parikrama, Euphoria, KK and international performances like Feeding the
fish from The United Kingdom to name a few. An average turn out of
15,000 bear witness to this extravaganza of sound and pyrotechnics every
year.
The design of the Open Air Theatre offers sponsors with a plethora of
opportunities to publicize their brand in a manner which promises a
recall value that is unparalleled in every aspect.